Since joining ActionCOACH in 2005, Peter has received multiple awards and was proudly named the first European Coach to be inducted into the Action Coach Hall of Fame in 2013. Here he tells us in his own words how he uses the ActionCOACH system to grow and develop his clients business.
“You may have time challenges…
Are you working very long hours? Not seeing your friends or family? Just never enough time to get stuff done?
You may have money challenges…
Do you have enough money in the bank? Is your cashflow inconsistent?
Or have you got team challenges? You brought people on board but they’re not quite doing what you want or expect?
Now, if you could relate to these symptoms, then the Action Coach system is perfect for you. I use this system to help address the pain points that you are suffering.
Most business owners start out thinking, “I’ve got a great idea. I want to start a business,” and off they go. They start out with a lot of enthusiasm, going for it full on and they hit a glass ceiling and nobody knows what that glass ceiling is. But they know when they’ve hit it because they just can’t improve anymore. They have the same symptoms all the time and no matter what they do, no matter what they try to change, the same stuff keeps happening.
As soon as that happens to you and you are stuck, the reality is that the business doesn’t need to change, you do! This is where the Action Coach system helps you. We help to remove that glass ceiling and take your business to the next level.
The ActionCOACH system is based around a few fundamental principles. First, there is Mastery, Time Mastery, Destination Mastery, Financial Mastery.
So, let’s take Financial Mastery, who’s ever taught you about the profit and loss? Who’s ever taught you about how to work with your creditors, your debtors, etc? Nobody. Unless you master your numbers and learn your numbers, what do you think is going to happen? If expand your business and you’re losing money. You’re going to be broke.
The next stage is all about marketing and sales. Now, marketing, that’s a subject you need to understand. You don’t have to be an expert marketer but you need to understand marketing. The ActionCOACH system takes you very simply through basic marketing so you know what you’re doing.
Once the leads start coming through, you need to convert them. You need to take those prospects and turn them into a sales. Sales is a very uncomfortable sort of subject for most people but the ActionCOACH system breaks it down and helps you to actually enjoy selling!
Once we’ve done that, we start bringing more people on board. You really need to systemise the process so that anyone can do the job as well as you. Having a team also requires you to go out there and recruit people, manage your team and getting the best out of them?
So you can imagine, by learning all this what would happen to your business? It’s going to grow. Once everything is in place, you can then start to scale your business and get to a position, where your business can run without you. You then have a business that you can sell, you have a business that has true value.
So if you are ready to make a change and ready to deal with the challenges you are currently facing. Get in touch”
Sportsafe
Our company has grown beyond our expectations. We have seen growth of 20% during the recession with profits even higher, we have also employed more staff in this period than any other to date. The staff we have are better trained, totally committed and a pleasure to work with. This is down to the no nonsense, straight talking and expert advice that is given when working with Peter. It is not always what you want to hear but it often needs it to be said, as a business owner I would not want to be without a coach and if its tough talking and immediate results you need then I would highly recommend Peter. We have been transformed from a lucky, time challenged, stressed business to a much calmer controlled environment which is now geared for expansion and starting to reap the benefits.
Jon Neil
