Business Pivot Checklist

These are fast-paced, daily changing times when the business owners worldwide are experiencing never-seen-before conditions and facing mandates that require them to structure their business and teams differently, engage their customers more creatively and reallocate resources in an unprecedented time.


Information on Furlough Leave

Under the Coronavirus Job Retention Scheme, once this comes into force, all UK employers will be able to access support to continue paying part of their employees’ salary for those employees that would otherwise have been laid off (or made redundant) during this crisis.

Digital Marketing Tools & Tips

Digital Marketing Tools and Tips

As you consider shifting your marketing to more digital formats it is important that you know the basics. Setting budgets, creating compelling ads and refining target audiences are all very important to ensure you get the best results for your ads.

A Pandemic Business Checklist

This article is meant to be a simple checklist to review and consider during times of challenges, specifically for the Covid19 Pandemic which is affecting global operations in 2020.

It’s a simple 10 step checklist written by Douglas J. Winnie & Bradley J. Sugars who are accomplished authors, speakers, and global business leaders.

Crisis Communication Tip Sheet

Once you recognise a crisis is forming, get ready for action and establish a communication plan.
This checklist is designed to help you create and execute a communication plan for both internal and external audiences.

11 Ways to Double Your Customer Base in 4 Weeks

Building a truly successful business requires a keen understanding of the needs and desires of your market. In all cases, this ultimately traces to your customers’ wants and needs by connecting to the people who want your products and services and directly appealing to them, businesses gain new customers and clients. A common problem faced by many entrepreneurs is they either fail to define their potential customers or they lack the skills, resources, and strategies necessary to forge valuable relationships with them. Self-promotion is essential, and a focused and effective marketing plan to advertise your business can easily double your customer base within four weeks. By following a few simple tips and engaging in some time-tested initiatives, the process can be both easy and lucrative.

Work Fewer Hours

Those who have the time to pursue their passions and dreams, experience what life truly has to offer. John D. Rockefeller, Sr. was a man who possessed incredible amounts of money, but he once remarked, “I know of nothing more despicable and pathetic than a man who devotes all the hours of the waking day to the making of money for money’s sake.” In other words, knowing how to spend time is a skill more valuable than knowing how to make, manage, invest, and spend money. Entrepreneurs who want to be truly successful have to devote themselves not only to the accumulation of financial assets, but also to the mastery of their precious and irreplaceable time.

Make Your Business Resilient to Economic Downswings

Why some businesses thrive while others implode during economic downswings remains a puzzle to many business-owning entrepreneurs. Often, they mistakenly assume that all businesses must suffer through recessionary cycles. In reality, some companies are essentially recession-proof, and it’s not necessarily because they are bigger, better-known, or more generously capitalised. What really separates the successful enterprises from those that collapse during down cycles is they are organised around a uniquely dynamic and healthier approach to the business cycle.