About Paul Testa Architecture

Coaching Programme: 1-to-1 Fortnightly Coaching

Length on Programme: 2017 – Present

 

Key Challenges

Startup practice with 1 other team member part-time. Reliant on a small but loyal customer base for business.

Targets at start of the coaching programme

  • New lead generation to improve Revenue and Profit levels for future expansion.
  • Create operating systems including Financial Dashboards,
  • Sales Processes and Marketing Plan.

Key Results

  • Revenue improvement of 600% in 18 months.
  • Profit doubled.
  • Six new Team Members recruited including office administrator, marketing manager and project architect. All full-time permanent positions.
  • Marketing Plan and systems established resulting in a 50% improvement in conversion.
  • New larger offices in Sheffield to accommodate growth.