Firstly Make it easy for suspects to become prospects….how do you do that?
Now make them clients
Your “delivery mastery ” to the client is now key:
Strip your delivery mastery process apart
Break it down
Now Check it and do it again
Check it out with your ; your internal team ; suppliers and customers
Then reassess it again
And again
…..and again
If you’ve got initially 30 steps to your delivery; make it 60 steps…. this is the reality…..you need all these steps in place…..all the time, then you’re under promising and over delivering!
Get it sorted…. this is a where you make money and so do your customers…..it’s win win for you all
Now Systemise it
Do it again and again….. systemise the routine…..and humanise the exceptions…..
Make more money!!
The result ….more business; repeat business; better business
Final point; what’s your key measure?
It’s called net promoter score! set it up and take it seriously…..it’ll make you a lot more cash.
